Hi, I'm Sumiya
Ahmed Chaiti aka Moharani

I am |

I turn ideas into stories, stories into conversations, and conversations into impact whether I’m behind a camera or in front of audience.

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Sumiya Ahmed Chaiti
About Me

And then there’s Moharani.

The name represents my way of showing up curious, expressive, ambitious, outspoken, and never quite interested in fitting into one box. It gives me the freedom to explore different forms of communication while staying true to the one thing that connects them all: I love telling stories and creating things that make people stop, think, feel or talk.

This is where my work, ideas, experiences, and creative experiments come together.

This is Moharani.

Academic

Coursework & Projects.

A collection of my academic work across video production, research, and strategic ideation.

1. Video Production

PR Campaign Video

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ComTech

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Advertising

View Concept Paper

2. Projects

Transformation of Media Relations in Bangladesh: A Critical Analysis of the Role of New Media

Description: Explored strategies for building and maintaining mutually beneficial relationships between organizations and the media.

What I Learned: Gained practical insights into media pitching, press release writing, and managing media relations during crises.

Public Health Emergency: Emergency and Risk Communication During a Foodborne Illness Outbreak in Dhaka, Bangladesh

Description: Developed strategic communication protocols for crisis scenarios to ensure timely, accurate, and empathetic information dissemination.

What I Learned: How to craft messages that reduce panic, build trust, and guide the public effectively during emergencies.

Trustworthiness of Bangladeshi mainstream media among ULAB students

Description: A research study analyzing the credibility and trustworthiness of mainstream Bangladeshi media among university students.

What I Learned: Gained valuable experience in conducting academic research, analyzing media consumption patterns, and understanding audience perception.

3. Ideation

Trashion Show

Trashion Show

Description: A creative fashion concept using trash and recycled materials to raise awareness about environmental sustainability.

What I Learned: How to blend creativity with environmental advocacy to create visually striking, meaningful messaging.

Mask Making

Mask Making: মগজ ধালাই

Description: A conceptual mask for ULAB's CI initiative under the theme "Desirable Difficulties in Education." Used book pages and symbolic materials to portray the pressure of excessive memorization and academic stress.

What I Learned: How visual communication and artistic expression can powerfully convey complex social issues and influence public perception.

Concept of Ushnota

Concept of উষ্ণতা (Video Art)

Description: A video art concept based on the conflict between national development and environmental destruction, focusing on the Rampal Power Plant near the Sundarbans. "উষ্ণতা" symbolizes both electricity/comfort and excessive heat/pollution.

What I Learned: Learned to use metaphorical visual storytelling and environmentalism to represent nature as a silent victim of development.

PR Campaign

PR Campaign: বাঁকাত্যাড়া বর্ণালী

Description: A comprehensive PR campaign strategy designed to address specific communication challenges and propose actionable solutions.

What I Learned: Enhanced my ability to integrate theoretical PR concepts into practical, real-world campaign strategies.

Advertising S-election

Advertising: S-election

Description: A creative concept and strategic direction for an advertising campaign, focusing on visual storytelling and brand messaging.

What I Learned: Enhanced my ability to translate abstract brand ideas into compelling, audience-centric advertising narratives.

Blog Writing

Blog writing: Long Story of a Short Woman

Description: A personal blog writing project focusing on authentic voice, relatable experiences, and engaging digital storytelling.

What I Learned: How to connect with an audience through vulnerability and humor while refining my unique writing style.

Bangla Writing: অল্পবুদ্ধির বিস্ময়কর বালক

Description: A creative storytelling concept exploring narrative structures and character development to convey deeper social messages.

What I Learned: Enhanced my ability to craft engaging narratives and use storytelling as a powerful tool for social commentary.

Education & Training

Academic & Professional Background

University

University of Liberal Arts Bangladesh

Media Studies & Journalism

  • Major: Public Relations
  • Minor: Sustainable Development

Training & Certifications

Lokkho News Presentation Academy

6 Months Course on Presentation

Learning Bangladesh

Prompt Engineering Course

Experience

Internship at BRAC.

Audio-Visual Unit, Communications Department | Summer 2026

Work Responsibilities

Research & Content Development: Studied development issues, identified accurate information, and transformed it into accessible content ideas.
Scriptwriting: Developed clear narratives with appropriate tone, structure, and flow for social media videos.
Video Production & Editing: Supported video shoots, captured footage, and contributed to editing using Adobe Premiere Pro.
Field Visits: Observed and documented real-life experiences connected to BRAC’s programs with respect and sensitivity.
Social Media & Team Collaboration: Contributed ideas for digital campaigns and coordinated with the production team.

Professional Competencies

During my internship, I contributed to content development, research, scripting, video production, and digital storytelling initiatives. I conducted background research for communication campaigns, developed scripts for social media content, participated in field visits, and supported the production of impact-driven videos. Through collaboration with team members and stakeholders, I gained practical experience in content planning, visual communication, and project coordination. These experiences enhanced my creativity, technical skills, communication abilities, and understanding of how strategic storytelling can be used to create social impact.

View Full Internship Report
Career

Professional Experience.

Anchoring
Media

Anchoring

Experienced host, presenter, and media professional with live hosting experience at MyTV, Bangla TV, Radio Dhoni, the Bangladesh Liberation War Museum, and Mirpur Cricket Stadium, Round Table by DMIFF. Passionate storyteller and content creator specializing in podcasts, OVCs, dramas, and engaging multimedia productions.

Work Experience
Strategy

Work Experience

Strategist at Tenvelop. Media Officer at Mastul Foundation. Content roles at RumJumBD & Checkbox. Focused on brand messaging and digital strategy.

Volunteer Work
Community

Volunteer Work

Social initiatives at MASTUL Foundation, Parbo Foundation, Poriborton Kori, and Together for Bangladesh. Driven by sustainable development and social impact.

Contact

LET'S WORK TOGETHER.

I'm always open to meaningful conversations, collaborative projects, and opportunities to learn and grow.